VALORANT Arabia Launch - UA Ads
A set of ads that showcase VALORANT as the new “it game” on the scene.
For the launch of VALORANT in the MENA region, we worked on a series of UA ads that highlighted the stylish aspects of the game and incorporated the abilities of the agents in real-life settings.
Each video featured normal people who embodied their favourite agent in one way or the other, and also showcased some gameplay to demonstrate the agent’s abilities in the game. At the end we had a CTA that invited the viewer to play VALORANT for free or show off their style.
YEAR
ROLE
POSITION
PROJECT
2020
Project Collaborator
Senior Copywriter
VALORANT Arabia Launch
Got My Eye on You
It’s all fun and games until the pretend laser gun becomes real in the hands of the pros.
Like The Wind
Imagine if you were as swift as a gust of wind. You would not be late for a meeting ever again.
Bring the House Down
Quite literally so.
Snap To It
Careful where you snap those fingers. You don’t know who might be peeking around the corner.